NYFW isn’t just about front rows. One of the best privileges is to get a backstage pass to watch how the show looks are put together. I was lucky enough to get on Aveda’s list and was invited backstage for four creative fashion events. This past Saturday I got up early and took the train into Manhattan to view the Aveda hair team create a special look for Brazilian based brand, Osklen. Backstage guests were invited to get their hair done in the runway style, and there was a separate, fully stocked hair station set up for transformations right in the hallway of Industria Superstudio where Osklen would be showing. The finished style, which was created by Aveda Global Creative Director, Antionette Beenders, is reminiscent of an orchid, or maybe that’s just me. The low-slung bun with romantically drifting tendrils is modeled here by Kelsey Kinsel of the blog Pink & Blonde. While I didn’t get my hair styled, I did partake of the lavender-scented hand massage featuring the Stress Fix range from Aveda. My troubles melted and my shoulders loosened as my hands were smothered in moisturizing lotion and gently manipulated. Definitely a great way to wake up! Breakfast wasn’t an issue, since there was a table piled high with fruit and delectable baked goods from City Bakery along with collapsible plastic water bottles from Vapur with the Aveda logo. The water was locally sourced. It came straight from New York City taps. Did you know that NYC has the most amazing water? I finally got to meet Aveda’s Heather Kleinert, the awesome person who sends me products to review and met a new person, style blogger Samantha Metell of Bonjour Blue. I had actually seen her walking over to Industria and was struck by how cleanly elegant her outfit was. I found out that the gorgeous laser cut skirt, which looked like suede, was actually fabric and by J. Crew. I absolutely adored her gray/pink CND Rubble gel nailpolish which perfectly suited her ensemble.
I got to watch Ms. Beenders create a look from scratch, which was amazing. It’s definitely a look that you’ll want to try, and I’ll be providing instructions at the end of this post. She finished the model’s hair with a Aveda Control Force hairspray and smoothed the sides with her hands.A range of Aveda products were on hand at every station for dealing with different hair textures and types. Cute and a morning person? Breaking those model stereotypes, girl! It’s hard not to smile back at someone who just beams at you without provocation.
The styleboard that showed Osklen’s lineup with each model’s looks. As the morning went on, activity heated up in the changing area as stylists steamed clothing and organized clothes for the show. Can I admit that I love backstage more than sitting in the audience? I love seeing the creativity that goes into sending a model down the runway.
Get The Look:
xoxo, Faith/Sassy Ethnic Bohemian